Monday, 26 August 2013

NYC all day long foundation

A picture of the NYC all day long foundation

Today I'm talking about the NYC All day long foundation.  I was in Superdrug the other day and I had the urge to try some new things in the hope of discovering something worth raving about.  So I picked up a few things from NYC, a brand where I'd only ever tried their Show Time mascara (didn't like it) and a nail varnish (really liked). There was a memory in the back of my mind somewhere saying that this was a surprisingly good foundation, it might have been a Emily Noel video.  Either way, I picked it up.  It retails for £3.99, but when I bought mine it had £1 off, so was only £2.99.  For that price, I didn't have high hopes.

A close up of the all day long foundation claim of 14hrs lasting power

A close up of the pump dispenser on the foundation

A before and after picture of me wearing the NYC all day long foundation

My Thoughts
If I had to liken this to another foundation, I'd say it reminds me of Revlon Colourstay, not in it's consistency, but it's finish and feel.

The all day long foundation claims to last for up to 14 hours, by that I'm not sure if they mean looks perfect at 14hrs or there'll still be traces of it on your face after 14hrs.  For me, it was traces of it after 14hrs, but it stayed looking decent throughout a typical day (7:30am - 6pm).  What it did that I didn't like though was make my t-zone very shiny quite early on (about 10am), but by simply patting the area the shine was reduced considerably.  The coverage was ok (light/medium & not buildable on my skin), it definitely evened out my skin tone and reduced redness, even under my eyes.  It set really nicely, just like the Revlon Colourstay foundation and didn't cling to my pores.

The colour was a pretty good match, perhaps a little ashy or grey to begin with, but once I had bronzer/blusher on it looked perfectly fine.

Overall, I was really pleasantly surprised by this, for £3.99 it's an excellent foundation and a decent dupe for the Revlon Colourstay which is over £10.  This is perfect for adding some coverage for everyday wear, like popping to the shops, going to school/work.  Now I have this, I doubt I'd replace my Colourstay when it runs out, not when this is so similar, and it has a pump dispenser, unlike the Colourstay which is a pour.

The lowdown

  • £3.99 in Superdrug
  • 0.92 fl oz or 27.3 ml of product
  • My shade 737 Classic Ivory
  • Packaging - pump
  • Bad ingredients: talc, phenoxyethanol (faux paraben), Revlon Colourstay has Methylparaben and Probylparaben (which is a little worse)

This months Bigest-Pixi3 advertiser is the lovely Hayley from Water Painted Dreams



  1. Wow this sounds amazing since you have likened it to Revlon Colorstay. It really is a steal! x

    Shang J.| The Feminine Crusade

    1. Yeah, it really does have a similar quality - it sets the same way and with similar coverage, but MUCH cheaper! :)

  2. Seems a fabulous product , great results ..

  3. great review! love it! follow each other on gfc?

  4. Great review! I have wondered about trying this a few times myself but I wasn't sure if I needed another cheap foundation as I've been having problems getting them to last on my face, especially in this recent hot and humid weather. I love the Revlon Colorstay foundation as it is so long wearing. If I was looking for another budget foundation to try, I think this one would be top of my list though as it does seem to do quite well for the price.

    I'd love it if you could visit my blog sometime too, I have a lot of budget beauty products on there xx

    The Miss Beauty Saver Blog

    1. I'm not sure if this is quite as long wearing as Revlon Colourstay, it won't be far off :)

  5. This sounds really good. I love the Colorstay foundation but find it a bit pricey so this sounds like a great alternative!


    1. It really is a great alternative, at least, it was for me :) It's worth checking out next time you're in Superdrug :)

  6. This looks really amazing, especially considering the price. Unfortunately, I'm very pale & they probably won't have a shade to match me :(

    I'd love for you to check my blog out!

    CurlandPearls | Bloglovin’

    1. Well, I'm very pale too and the lightest shade was light enough for me :) I'm usually the lightest shade of foundation :)

  7. looks good!

    - Janine

  8. Seems like a decent foundation for the price! Great review :)


Thank you for taking the time to leave me a message :)

Please note that 'lets follow each other' type comments will be deleted and not replied to.

© Makeup-Pixi3. All rights reserved.